Curl

About

Curl is so much more than your typical hair care line. Curl is here to educate, celebrate and redefine beauty standards when it comes to curly/kinky hair starting with haircare products.

Goal

Curl was in need of a visual rebrand that screamed fun and exciting to their Gen Z audience. We wanted to capture the youthful audience and empowering statement by selecting a bold colour palette, energetic fonts, paired with fun shapes.

Next Project

Next Project ↗